I grew up in concert halls. My mom is a solo violinist (Dylana Jenson) and my dad is a cellist & conductor (David Lockington). My mom was a prodigy, and toured the world playing with HUNDREDS of orchestras.
But that’s not the narrative I remember.
I remember her saying her career was OVER. That she was now too fat, too old, that nobody cared about her or wanted to study with her.
Meanwhile my dad’s career flourished….but I felt such sadness that my mom no longer had the fame & attention she DESERVED.
Then I got into personal development, social media, & MINDSET. I figured out how to develop a BRAND & create a BUZZ about whatever I put my intention to.
I told my mom she should get visible on social media. She said NO. She was shy, embarrassed, VERY insecure about what people would think, thought she wasn’t pretty enough, thought nobody would care. She thought she was too old & not skinny enough. She was worried about ruining her reputation.
Finally I convinced her. I coached her on how to create posts. How to tell a story, how to build a following….how to get VISIBLE.
This was about taking matters into her OWN hands. About taking up SPACE & saying “I DO belong here & I have valuable things to offer.”
But then her first hater came out. I had to coach her thru that one too - it comes with the territory of being visible and is a GOOD sign!
After seeing what I’d built online & the success I’d had though, she kept going.
And I’m so glad she did!!!! She now has many 1:1 musical coaching clients at $250/hr, was invited to teach at Notre Dame, has booked multiple performances, got invited TWICE to teach at ASMI Italy summer music festival, has passive income online courses, 1:1 coaching clients, and made 9k in two weeks with her Jenson Performance Training launch.
The healing we need to do is thinking that in the industry we are not - fill in the blank.
IT’s BS and time for US to change the narrative.
Social Media Audit
The Mastermind is very customized and meets each musician where they are. It is a judgement free zone. Week one will be auditing your current social media presence & you'll get feedback to implement right away. Each session is live and 1.5 hours long via Zoom. 8 week access to replays in private Facebook group.
Creating Your Offer
Do you post and pray? Not sure what to say? We're going to create your first offer so that your growing followers are CRYSTAL CLEAR on what it is you're teaching or offering. Special Guest David Lockington.
Build Your Online Community
To have customers and new coaching clients, you need to build your online community. Learn how to do this organizally so that your followers are actually potential students. Special guest Dylana Jenson.
Post Topics, FLOW & Story
FINALLY - you'll get a 14 day posting strategy that I've used and my clients have used again and again (Dylana Jenson used it to make 9k in 2 weeks). We'll also discuss how to create viral reels, manage your flow of new followers & how to tell your unique story.
CTA = Sales
Explore how to sell without feeling "Salesy" Have an effective call to action, and learn to sell from a place of service. We'll put all the pieces together so that you have people reaching out to YOU to sign up for 1:1 musical coaching at $250/hr. No expensive Facebook ads necessary. Each session is live and 1.5 hours long via Zoom. 8 week access to replays in private Facebook group.
MEET YOUR COACH
Hi, I'm Eva. I'm passionate about helping musicians make more money in an aligned way. I believe that by empowering musicians with business strategies that work, I can have a great ripple effect impact in the world. Because when good people have more money, are supported, and celebrated, they can fully thrive. Together, we can do amazing things!